FRUU: Eco-Friendly Lip Balms from MangoWaste

Date:24 May 2019

Country: United Kingdom

Application

• Eco-friendly, sustainable lip balms made from organic fruit waste and plant-based ingredients.

Description

FRUU is a UK-based startup that creates eco-friendly, vegan, and cruelty-free lip balms using organic fruit waste and plant-based ingredients. The balms are made from 15 different types of fruits, including avocado oil and mango butter, and are fully biodegradable. FRUU promotes sustainability by sourcing fruit leftovers from factories in France and Italy, and donates a portion of proceeds to the World Wide Fund for Nature. The brand aims to make eco-friendly cosmetics affordable and accessible.

 

 

Pathway Description:

The process involves sourcing leftover fruit waste. The fruit is then transformed into natural, biodegradable ingredients like avocado oil, mango butter, and banana extract. These ingredients are blended with plant-based materials to create lip balms, which are manufactured at low temperatures to preserve their natural nutrients. The final product is vegan, cruelty-free, and designed for sustainability.